A very-low-carb, high-fat, moderate-protein way of eating built on grass-fed meats, pastured eggs, wild fatty fish, leafy greens and quality fats such as olive oil and avocado. The clean version emphasizes real food and nutrient density, distinguishing it sharply from "dirty keto," which leans on processed meats, artificial sweeteners, and deep-fried and ultra-processed foods.
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Source: IFIC Food & Health Survey, 2023. Self-reported; figures vary widely across surveys.
Keto is a very-low-carb eating pattern (typically 20 to 50 g of net carbs per day) that shifts the body's primary fuel from glucose to fat-derived ketones2. The "clean" version means whole, traditional, nutrient-dense foods only, no deep-fried or ultra-processed foods, no fake sweeteners, no protein bars and a strong emphasis on vegetables.
The ketogenic diet was first described at the Mayo Clinic in 1921 as a treatment for epilepsy, and it is still used today, mainly for children whose seizures continue despite medicines34. It later became popular through low-carbohydrate diet books, and clinical research on nutritional ketosis has continued since. The whole-food version of it, built on pasture-raised animal foods and abundant vegetables, is the one described here.
The core insight is metabolic: when carbohydrate is restricted enough that the liver runs low on glycogen, it begins producing ketone bodies (β-hydroxybutyrate, acetoacetate, acetone) from fatty acids. These ketones can fuel the brain, heart and muscles, and in laboratory studies they also act as signaling molecules, though what that means for health in people is not yet established5.
Pastured eggs, grass-fed meats, wild fatty fish, organ meats, leafy greens, cruciferous, avocado, olive oil, ghee, coconut oil, nuts. Vegetables at every meal. Strong nutrient density.
Processed bacon, hot dogs, "keto" snack bars, artificial sweeteners, deep-fried foods. Hits the macros but is low in nutrients, and it leans on processed meat, which the WHO classifies as a cause of cancer6.
If your great-grandmother wouldn't recognize it as food, it doesn't belong on the plate. No "keto" bars, no diet sodas, no seed-oil snacks. A "keto" label on a wrapper usually means the product is processed.
The defining feature of a clean version: vegetables at every meal, primarily leafy greens and cruciferous vegetables. This is where the potassium, magnesium, vitamin C, vitamin K1, folate and fiber come from. Skipping vegetables makes it hard to get enough of these nutrients.
Grass-fed beef, pastured eggs, pastured pork, wild-caught fatty fish (sardines, anchovies, wild salmon). Don't fear protein, but don't overshoot it: about 0.7 to 1.0 g per pound of lean body mass (1.5 to 2.2 g per kg), meaning your weight without body fat, is the typical range.
In the first days of very-low-carb eating, the body sheds extra water and salt2. Some people report a short spell of "keto flu" in the first weeks, most often headache, fatigue, nausea and dizziness8. Extra salt and fluid are commonly suggested. A common practitioner target, not one drawn from trials, is ~5 g sodium, 4 to 5 g potassium, 400 to 600 mg magnesium daily, especially in the first weeks. For comparison, the Dietary Guidelines advise most adults to keep sodium under 2,300 mg a day, so treat the higher figure as a short-term measure for the first weeks, and only if your clinician agrees9. The sodium figure is not for anyone told to limit salt, which includes many people with high blood pressure, heart failure or kidney disease; ask your own clinician first. Potassium at this level is not safe for everyone. If you take an ACE inhibitor, an ARB, a potassium-sparing diuretic such as spironolactone, or regular anti-inflammatory painkillers such as ibuprofen, or if you have reduced kidney function, this much potassium can raise blood potassium to a dangerous level10. Check with your prescriber before aiming at these figures. This whole range is above the 350 mg/day upper intake level for supplemental magnesium; above that, diarrhea is common. With kidney disease, take it only on your clinician's advice.
Grass-fed/finished beef, pastured eggs (2 to 6/day; for comparison, the American Heart Association suggests up to 1 a day for most healthy people and up to 2 for older adults with normal cholesterol, so if your LDL cholesterol is high or you have diabetes, ask your clinician11), pastured pork, lamb, bison, wild salmon, sardines, anchovies, Atlantic mackerel, oysters. Organ meats 1 to 2x/week. A 3-ounce serving of beef liver has more than twice the 3,000 mcg of vitamin A that pregnant women are advised not to exceed, so anyone who is or may become pregnant should avoid liver12.
Spinach, kale, romaine, arugula, broccoli, cauliflower, cabbage, Brussels sprouts, zucchini, asparagus, peppers, celery, cucumber, mushrooms. Some root vegetables in moderation (radishes, turnips).
Mainly extra-virgin olive oil, avocado oil, avocados, olives, nuts (macadamia, pecan, walnut, Brazil) and seeds (chia, flax, pumpkin). Coconut oil, MCT oil, grass-fed butter, ghee, tallow, duck fat and pastured lard in small amounts.
Sauerkraut, kimchi, fermented pickles, plain coconut yogurt or grass-fed kefir, bone broth, raw apple cider vinegar.
Berries (raspberries, blackberries, strawberries, blueberries, moderate), lemons, limes. Saved for after fat-adaptation; usually 1/4 to 1/2 cup as needed.
Fried restaurant food, chips and packaged snacks. Cook with olive oil at home instead.
Sugar, high-fructose corn syrup, agave, honey (mostly), maple syrup. Also: aspartame, sucralose, acesulfame-K. In a two-week trial, sucralose, saccharin, aspartame and stevia each changed the gut microbiome, and sucralose and saccharin worsened blood sugar responses in some people13. If you use a sweetener, keep it small and occasional; monk fruit and allulose are common choices.
Wheat, oats, rice, corn, quinoa and all flours made from them. Also: bread, pasta, pastries, cereal, granola, "keto" bread products that use processed wheat protein isolates.
Beans, lentils, chickpeas: carb content is too high for ketosis in usual portions14. Peanuts are a legume but are about as low in carbohydrate as walnuts, so small amounts can fit14.
Bars, cookies, ice cream, chips, cereals, breads marketed as keto. Many contain wheat protein isolates, gums, sweeteners and added fats. The label is a warning sign, not a green light.
Skip or strongly limit milk and cheese. If using dairy: grass-fed butter, ghee, aged cheese and fermented dairy (kefir, full-fat yogurt), from pastured animals if you prefer.
A typical 16:8 day. Adapt timing, portions and macros to your individual context.
No food. Drink water with a pinch of pink salt, lemon juice and (optional) a quality electrolyte mix. One cup of black coffee, espresso or tea is fine: no sweeteners, no creamers, no MCT-oil or butter coffee (these add calories, which breaks the fast).
16 oz (475 mL) water with a pinch of pink Himalayan salt + 1/2 lemon's juice · 1 cup of black coffee · optional electrolyte packet (sodium + potassium + magnesium). No food, no sweeteners, no creamers. This is the simplest possible practice and the foundation of the day.
3 pastured eggs scrambled in 1 tbsp ghee · 2 cups sautéed spinach in olive oil with garlic · 1/2 avocado · 4 oz (115 g) wild salmon · large mug of plain bone broth. If hungrier, add another egg or extra greens. Net carbs land around 5 to 8 g14.
Eggs · greens · avocado · wild salmon · bone broth. All real-food fats and proteins. Bone broth adds collagen, glycine and electrolytes; the greens cover potassium, magnesium, folate and vitamin K.
6 to 8 oz (170 to 225 g) grass-fed ribeye or wild salmon · 3 cups mixed leafy greens with extra-virgin olive oil + lemon · 1 cup roasted Brussels sprouts or broccoli in olive oil · small side of fermented sauerkraut · sparkling water with lime. Optionally: 1/4 cup berries with a tablespoon of full-fat coconut yogurt for dessert.
Grass-fed steak (or wild salmon) · big leafy salad with olive oil + lemon · roasted cruciferous in olive oil · fermented sauerkraut. Finishing dinner by 6:30 PM gives you about 16 hours without food before Meal 1 the next day.
Finishing your last meal a few hours before bed fits the fasting window. A glass of water with sea salt + magnesium glycinate is a common bedtime habit, often taken for night cramps, though trials have not found that magnesium prevents cramps in older adults15.
Low salt and fluid intake may add to "keto flu" symptoms. A common practitioner target, not one drawn from trials, is 5 g sodium, 4 to 5 g potassium, 400 to 600 mg magnesium per day, especially in weeks 1 to 4 and around exercise. For comparison, the Dietary Guidelines advise most adults to keep sodium under 2,300 mg a day, so treat the higher figure as a short-term measure for the first weeks, and only if your clinician agrees9. The sodium figure is not for anyone told to limit salt, which includes many people with high blood pressure, heart failure or kidney disease; ask your own clinician first. Potassium at this level is not safe for everyone. If you take an ACE inhibitor, an ARB, a potassium-sparing diuretic such as spironolactone, or regular anti-inflammatory painkillers such as ibuprofen, or if you have reduced kidney function, this much potassium can raise blood potassium to a dangerous level10. Check with your prescriber before aiming at these figures. This whole range is above the 350 mg/day upper intake level for supplemental magnesium16; above that, diarrhea is common. With kidney disease, take it only on your clinician's advice.
Going to bacon-and-cheese keto is the classic trap. Without abundant leafy greens and cruciferous vegetables, you can easily fall short on potassium, magnesium, folate, vitamin C and fiber. Aim for vegetables at every meal.
Aspartame, sucralose, acesulfame-K. In small trials, sucralose changed the gut microbiome and raised the insulin response to a glucose drink in some people1317. Use a sweetener sparingly if at all. If you use one, keep it to small amounts of monk fruit or allulose.
Conventional bacon, hot dogs, deli meats with nitrites and preservatives. Pastured and "nitrate-free" versions are still processed meat, so keep all of them occasional add-ons rather than dietary staples6.
Easy, dense, satisfying and easy to overeat. Some people stall when they eat a lot of dairy. If progress stops, try cutting back on dairy for two weeks and see what changes.
The body can make glucose from protein (gluconeogenesis), but a study in healthy adults found that protein from a meal added little to the glucose the body made18, so the point is balance rather than fear of protein: aim for moderate protein (about 0.7 to 1.0 g per pound of lean body mass, or 1.5 to 2.2 g per kg) and let fat fill the remaining caloric need.
Not a substitute for food. Some people find a few of these helpful; none is required.
| Supplement | Why | Typical Dose | Notes |
|---|---|---|---|
| Electrolytes (Na + K + Mg) | Replaces sodium and fluid lost in the first weeks2; may ease "keto flu" symptoms | 5 g sodium · 4 to 5 g potassium, mostly from food (leafy greens, avocado), not pills10 · 400 to 600 mg magnesium per day | Pink salt and magnesium glycinate; get potassium from leafy greens and avocado, not from cream of tartar or potassium powders. Skip the extra sodium if you have been told to limit salt, as many people with high blood pressure, heart failure or kidney disease have. For comparison, the Dietary Guidelines advise most adults to keep sodium under 2,300 mg a day, so treat the higher figure as a short-term measure for the first weeks, and only if your clinician agrees9. Potassium at this level is not safe for everyone. If you take an ACE inhibitor, an ARB, a potassium-sparing diuretic such as spironolactone, or regular anti-inflammatory painkillers such as ibuprofen, or if you have reduced kidney function, this much potassium can raise blood potassium to a dangerous level10. Check with your prescriber before aiming at these figures. This whole range is above the 350 mg/day upper intake level for supplemental magnesium16; above that, diarrhea is common. With kidney disease, take it only on your clinician's advice. |
| Vitamin D3 + K2 | Most Americans get less vitamin D from food than recommended, and low blood levels are more likely with little sun, darker skin, older age or obesity19; K2 is involved in how the body uses calcium, though supplement benefits for bone and arteries are not established2021 | D3: Set the dose with your clinician; most adults need no blood test first · K2 MK-7: 200 mcg | Test 25-OH-D only when your clinician advises it, not as a routine. If you take warfarin, clear any vitamin K supplement with the clinician managing your anticoagulation before starting or stopping it: vitamin K antagonizes warfarin, and changing your intake destabilizes the INR. Consistency matters more than avoidance21. This does not apply in the same way to direct oral anticoagulants such as apixaban or rivaroxaban, but tell your prescriber about any supplement you take22. |
| Omega-3 Fish Oil | A source of EPA and DHA if you eat little fatty fish; the ideal omega-6 to omega-3 ratio, if there is one, has not been defined23 | 2 to 3 g EPA+DHA per day23 | Use a third-party-tested, low-oxidation product. In trials, supplements above 1 g a day were linked to a higher risk of atrial fibrillation, so agree on this dose with your clinician24. Wild fatty fish 3+ times/week reduces the need. |
| B-Complex | Grains are a main source of thiamin (B1) in the US diet, and enriched grains carry added folic acid, so cutting them can lower both2526 | 1 capsule daily with breakfast | Standard or methylated forms both work; people with an MTHFR variant can process ordinary folic acid27. |
| Digestive Enzymes (lipase-forward) | Some people without a gallbladder use these with fatty meals; evidence is limited | 1 to 2 capsules with each large meal | Ox bile with lipase is sometimes used after gallbladder removal, when bile is no longer stored and released in response to a fatty meal. |
| MCT Oil (C8/C10) | Quick-converting medium-chain fats; supports ketogenesis28 | 1 to 2 tablespoons/day, build up slowly | Start with 1 tsp; larger amounts can cause stomach upset4. Take it with food or in coffee within the eating window. |
| Iodine + Selenium | Dairy and grains are major US sources of iodine, so cutting them and using non-iodized salt such as pink salt can lower iodine intake29 | Iodine: 150 to 300 mcg · Selenium: 200 mcg from a supplement, or 1 to 2 Brazil nuts instead (amounts vary widely) | Both are needed for normal thyroid function. Brazil nuts vary widely: one nut can hold more than 100 mcg of selenium, or 10 times less, depending on the soil30. Selenium has an upper limit of 400 mcg a day from food and supplements together, so do not add Brazil nuts on top of a supplement31. Skip selenium supplements if you have type 2 diabetes or are at risk of it30. If you have a thyroid condition, ask your clinician before taking iodine29. |
| Magnesium Glycinate | Some people choose the glycinate form because they find it easier on the gut | 300 to 500 mg elemental, at bedtime (or split AM/PM) | This is the same magnesium as the Electrolytes row, not an addition to it. Count the two magnesium forms together against the upper intake level given below. Some people find it helps with sleep. It is often taken for night cramps, though trials have not found that magnesium prevents cramps in older adults15, and palpitations need a clinician's assessment rather than a supplement. Skip oxide and citrate if loose stools are an issue. The top of this range is above the 350 mg/day upper intake level for supplemental magnesium; above that, diarrhea is common. With kidney disease, take it only on your clinician's advice. |
| Zinc Carnosine | A zinc and carnosine compound; there is no evidence that a higher-fat diet calls for it, so treat it as optional | 75 to 150 mg/day (delivers about 17 to 34 mg elemental zinc) | Take with food. Zinc from supplements and food together should stay under the 40 mg/day upper limit, and oysters and red meat are rich in zinc32. After 8 to 12 weeks, drop to the lower dose to avoid copper depletion. Long-term high zinc can cause copper deficiency33, so pair with 2 mg copper if used long term34. |
In trials in type 2 diabetes, low-carb diets improved weight, triglycerides and insulin sensitivity at six months, though the gains shrank by 12 months35.
Trial evidence for clinical remission35, though the longest-running data come from a commercial program with a financial interest in the result36. Medications must be adjusted by a physician2, and anyone taking an SGLT2 inhibitor should not start a ketogenic diet without their prescriber's agreement, because the combination can cause ketoacidosis with normal blood sugar37.
The original medical use. Specialists recommend considering it for children whose seizures continue after two medicines4; evidence in adults is less certain38.
Being studied in Alzheimer's and Parkinson's disease; no benefit is established yet.
Only under close endocrinology supervision; ketoacidosis risk if insulin management is imperfect2.
Not the right time to sharply restrict carbohydrates; nutritional needs are different2.
Restrictive frameworks can re-trigger disordered patterns2. Work with a clinician.
Ask your kidney doctor first; very-low-carb eating has not been studied enough in kidney disease, and the electrolyte and magnesium advice on this page may not be safe for you2.
In a small three-week trial in healthy adults, T3 fell on a ketogenic diet41. What this means for people with thyroid conditions is not known, so check with your clinician and keep your thyroid tests on schedule.
Possible but requires careful planning. In elite race walkers, a ketogenic diet raised fat burning but impaired race-pace performance, so athletes who compete at high intensity may do worse on it42.
Some people add ox bile + lipase while adjusting; the evidence for it is limited, and raising fat gradually is the simpler first step.
Clean keto suits some people well and others poorly. Take it as a framework (not a religion) and combine it with the lab work, symptom feedback and clinical guidance specific to you.
Each numbered entry below is either a source you can follow or a note setting out what the evidence does and does not support. Both are numbered together so the markers in the text line up.
Last reviewed October 20, 2026. This page is nutrition education, not medical advice, and it does not replace your doctor. If you take medicine for diabetes, the doses must be adjusted by your physician, and anyone taking an SGLT2 inhibitor, anyone with type 1 diabetes, kidney disease or a history of an eating disorder, and anyone who is pregnant should agree on any change with their clinician first. The sodium, potassium and magnesium targets on this page are not safe for everyone.